Know You Need to Start Emailing... But Don’t Know Where to Begin?
The 6-Week Email Nurture Program is your no-fluff, step-by-step guide to finally start doing email marketing in a way that feels human, doable, and you. Stop overthinking and start emailing with confidence.
This is for you if...
💜 You’ve got a service-based business, a decent website, and maybe a social media presence, but email? It still feels like a missing piece you “should” be doing.
💛 You have a list (or you’re just starting one), but it’s gathering dust because every time you try to write something, you overthink it and give up.
🖤 You’re sick of second-guessing yourself, wondering if you sound too salesy, too boring, or just plain wrong.
💜 You want a simple, human way to do email marketing that sounds like you, doesn’t take hours, and helps you attract more of the right clients.
💛 You’re not ready to hand over your email marketing, but you’re so ready for someone to just show you what to do and how to make it work.
Not set up with an email platform yet? You can add on my Account Setup Service to get your tech sorted before Week 1 starts. That way, you’re ready to roll from Day One.
What You’ll Walk Away With
A Clear Strategy: No more wondering what to send or when to send it. You’ll create a 90-day email roadmap that makes sense for your business and actually feels doable.
An Engaged, Permission-Based List: You’ll start growing your list the right way, with people who want to hear from you (and won’t ghost you after your first email).
Emails That Sound Like You: You’ll learn how to write emails that feel natural, not salesy, stiff, or cringey. But real, valuable content that speaks to the people you want to work with.
Simple Automations That Do the Heavy Lifting: Welcome sequences. Lead magnet follow-ups. Set them up once, and they’ll start warming up new subscribers on autopilot, without losing the personal touch.
Confidence in the Inbox: Get your emails seen with better deliverability, mobile-friendly formatting, and systems that keep your list clean and your reputation solid.
Clarity from Your Numbers: You’ll finally understand what’s working (and what’s not) with simple metrics and tips,, no tech headache required.
Meet Louise - your Email Marketing Guide:
Hi, I’m Louise, and no, I’m not your typical Email Marketing Strategist.
I work with coaches, consultants and strategists like you who are done second-guessing every email, wondering if it sounds too boring, too salesy, or just… wrong.
I created The Email Nurture Program because I saw way too many brilliant, thoughtful business owners collecting email addresses but never really using them, not because they’re lazy, but because no one ever showed them how to make email marketing feel natural, human, and effective.
I’ve been running my own business for over 16 years (from e-commerce to B2B services), and my secret weapon? Email.
Not just random newsletters, but real, meaningful conversations in the inbox that build trust, nurture relationships, and bring in the right clients. If the thought of “doing email marketing” makes you freeze up or feel fake… I’ve got you.
You don’t need to be a copywriter or a tech whiz. You just need a process that works. Someone to show you how to make it feel like you. Let’s make your emails something you’re proud to send.
What clients say
“Louise was such a joy to work with and I feel way more confident in what I’m doing with my mailing list now” Dr Amanda Sterling
“It was great to have someone who knew their stuff to answer our questions and get the job done. Thanks Louise, for all your help in getting me over the line and started with my newsletter.” Michelle J Raymond
Choose your Experience and Investment
All options include: 6 weeks of live training, full recordings, office-hours community, email support, and lifetime resource access.
Flexible payment plans are available for both options.
Full Payment Bonus: Pay in full upfront and receive a complimentary Pick My Brain session, redeemable within 6 months of program completion.
Frequently Asked Questions:
With the group cohort, you get the benefit of peer learning on the live calls. Whereas the 1:1 is just you and me.
Plan for 1 to 2 hours of self-study and 90 minutes of live call time every Thursday.
If you can’t attend a call, email your question, and it will be answered during the Q&A. All sessions will be recorded and available for replay on the platform.
Absolutely. You can add my Account Setup for $299 +GST to your program cost, and I’ll get your ESP (email service provider) setup before Week 1 so you’re ready to learn and implement immediately.
No. What email marketing platform you use isn’t important for the program.
You may leave the program at any time, but there are no refunds once you have paid or committed to a payment plan.
I have helped many service businesses with their email marketing. But your success is your responsibility, and there are too many external factors to ever guarantee results. You need to be prepared to put in the work, be coachable and be proactive.
Show up to all the sessions, and block time in your diary for implementation. This isn’t a course where you just consume content, it’s what you do with that knowledge that will make the difference in your business.
This Is Perfect For You If:
- You’ve got a small list (even 20 people counts!) and you're ready to do something with it.
- You’ve signed up for an ESP (or you're happy to get help setting one up before we begin).
- You're tired of feeling stuck on what to send or how to show up.
- You want your emails to feel like a conversation, not a pitch.
- You’re ready to finally understand what you're doing when it comes to email marketing and build a process that fits you.
This Isn’t For You If:
- You’re starting completely from scratch and don’t want to set up your email platform yet.
- You’re looking for a quick-fix funnel or want to “blast” emails for fast sales.
- You’re not open to showing up consistently in a way that feels human, even when it’s imperfect.
- You’re just here to tick a box. This program is for people who want to connect.
Ready to Finally Feel Good About Your Email Marketing?
Join the waitlist to be the first to know when spots open for the next 1:1 or group cohort of The Email NUTURE Program.
You’ll get:
Early access to book your spot in the program before I open the door publicly.
A chance to jump on a call with me to talk about your email goals.
Clarity on whether the program (and I!) are the right fit for you.
No pressure. No fluff. Just a real conversation to help you decide if this is your next move.
👉 Pop your name on the list and I’ll be in touch as soon as the next round is ready to roll.