Manage your Email Campaigns
Transform your boring email newsletters into compelling narratives that enhance connections and drive growth. Without the stress of time and technology headaches.
You’re busy running your business, and you know you need to be sending email newsletters more often. Yet you keep putting it off.
You’re short on time. Short on technical skills. Short on marketing experience. Not sure where to start or how to improve.
I get it.
But here’s the real kicker. You hate rules but love being in control. So even though you KNOW you SHOULD send a newsletter every fortnight.
You don’t.
It’s time to change that.
I know what rules you can break. I know MailerLite and Mailchimp like the back of my hand. I know where you should start and how you can improve.
I know also that selling a service and sending emails is a very different game from selling a product and sending emails.
They are not the same.
And that’s why you’re here.
Let me transform your email newsletters into a growth engine. From planning to analysing, I can handle it all – giving you peace of mind, time and the freedom to remain in control while working collaboratively together.
You’re the superhero. I’m your sidekick.
Email Campaign Management
Welcome to the world of email marketing where the focus is on nurture-led marketing. Are you ready for a new way of connecting and communicating with your audience?
As an email marketing strategist, I know the importance of sending the right email at the right time.
When you sell a service, it’s all about the relationship you have with your clients and how you nurture them, keeping them in your world. And the key to that is sending regular newsletters and welcoming new subscribers the right way.
Here’s why other misfit business owners trust me:
Expert Management: I align your email campaigns with your business goals and ensure compliance with email marketing laws. Dealing with all the technical stuff.
Tailored Strategies: Your business is unique, and so are your email campaigns. I design, test, and send out your newsletters at the right time to the right people.
Transparent Reporting: Every quarter, you get clear and concise reports to help you understand the impact of your email marketing efforts.
Here's How it Works
I take your campaign ideas and content and turn them into beautiful, on-brand email campaigns ready to be sent to subscribers.
And here’s how that magic happens:
- Understanding your Unique Needs: I work closely with you to understand your campaign goals and target audience.
- Coordinating and Collecting Assets: You share all necessary assets such as content, offers, images, and brand guidelines. I pull it all together.
- Designing, Testing, and Sending Campaigns: I design compelling email templates, do all the testing, and send them at the right time to the right people.
- Campaign Tracking and Reporting: I track your campaign progress continuously. Using my expert knowledge to ensure they hit the right mark.
- Ongoing Campaign Management and Optimisation: I manage and optimise your campaigns, make sure your list is healthy and all the other stuff you don’t have time for.
Please note it’s your responsibility to supply all assets needed for each newsletter. These may include but are not limited to content, special offers, images, and if you have them…brand guidelines.
Are you like Sam?
Sam is a busy business owner who is a bit of a misfit. With neither the time nor expertise to handle email newsletters, it often gets left for another day. Sam wasn’t one for sending newsletters, they don’t like receiving emails and would often delete them without opening them. So it made sense that Sam wasn’t keen on embracing email marketing for their professional services…even though Sam knew it was a great way to nurture leads and stay in touch with their audience.
That’s until Sam met me.
Why Trust Me with Your Email Marketing?
You’re wondering why me, right? Well, here are a few reasons other than I’m also a non-conformist business owner like yourself:
Save Time: I handle your email campaigns, so you can focus on running your business. Just sit back, relax, and let me do the mahi.
Engage More: I craft emails your clients will want to open and act on. More open emails mean more chances for conversions.
See the Impact: I’ll show you exactly how your campaigns are doing with easy-to-understand reports. And with my quarterly review and optimisation, I’ll make sure they keep making an impact.
Scalable Solutions: My packages allow you to adjust your email marketing efforts as your business grows. You’re in control.
I’m here to make your email marketing work for you. This means I’m all about getting you results, without the stress. Trust me, I’m on your side. Sidekick to your superhero!
Here's How I Help You Thrive with Email Marketing
Here’s the deal. You want more money coming in and you know that means you need to start nurturing your warm audience better than you have been.
If you want email marketing results as someone who sells a kickass service, you have to be all about the relationship with every single one of your subscribers. It’s about sending them newsletters that build that like, know and trust factor. In other words…wrapping them in a warm loving embrace with every email, making them feel like you get them.
Email marketing is a long-term, strategic game. It means sending fortnightly newsletters. And that means committing to working with me for at least 6 months.
We start with the Kickstarter Email Audit to gain in-depth insight into your current email marketing. I will analyse your existing efforts, pinpointing areas for improvement and opportunity. This audit goes beyond the self-assessment audit and provides a crucial first step, minimising potential roadblocks and ensuring smooth email campaign management from the very beginning.
Then we move onto fortnightly email newsletters for 6 months. This will cultivate stronger customer relationships and drive engagement with newsletters delivered to your audience every two weeks. We’ll collaborate on content planning during our 45-minute kickoff call.
Every 3 months, I’ll analyse campaign performance through quarterly review sessions (45 minutes each). I’ll leverage data insights to refine your content strategy and maximise future success.
You won’t have to worry about tracking the individual campaign results but you will need to share data from other parts of your business with me. Because we need to take a step back and look at the big picture to ensure your emails get the right results.
** If you’re brand new to sending emails, I’ll get your account set up and upload your logo, add your brand colours, create an email template and get your account ready for sending. You will need access to your domain admin so we can add the all-important DNS records.
Your investment:
Email management pricing starts from $840 + GST and the KickStarter Audit is $350 + GST.
Are you ready to get your email marketing sorted? Star with a discovery call…
The Process
Here at InDeed We Can, I am all about collaboration.
Here’s how it unfolds:
- 1. We sit down with you to understand what you're aiming to achieve and who you're trying to reach.
- 2. You provide me with the content, offers, images, and brand guidelines. I'll pull it all together for the campaign.
- 3. I roll up my sleeves, create those newsletters, test everything, and hit 'send' at the right times
- 4. Once your campaign is out there, I keep a close eye on it, and track the progress.
- 5. We sit down together for a quarterly review how things are going and discuss any adjustments for future campaigns.
Are You Ready to Elevate Your Business Growth?
Imagine a world where your email marketing is completely taken care of – where you don’t have to worry about strategy, design, sending times, or results tracking. Picture opening your inbox and seeing all those enquiries about what you do.
Can you see it? Your business thriving, your brand resonating, and your bottom line growing, all while you focus on what you do best – running your business. That’s the power of a well-managed email campaign.
That’s what I do. With my Email Campaign Management service, you’re not just buying a solution; you’re investing in the future growth and success of your business.
Are you ready to make that a reality? If so, let’s get started. Let me transform your email newsletters into a powerful growth engine for your business – no more boring emails that are left unread. The peace of mind, the scalability, the success – it’s all waiting for you.
Frequently Asked Questions
Can I do monthly emails with you?
No. Monthly emails don't work. Because I want you to succeed and focus on nurturing your contacts to work with you. Fortnightly is the best way for you to improve your revenue.
Is there any flexibility in the minimum commitment period of 6 months?
The minimum commitment of 6 months is required because email marketing needs a consistent and prolonged approach to deliver the best results. However, I understand that business needs can change, and I'm open to discussing shorter-term arrangements based on your specific circumstances.
How are the 'optimal times' for sending campaigns determined?
Optimal times for sending campaigns are determined based on our experience, benchmark data from your list, and best practice guidelines provided by email marketing platforms. This approach helps ensure your newsletters reach your audience when they are most likely to engage.
What happens if the campaign doesn't meet the goals we've set?
If a sent email campaign doesn't meet the set goals, I review it thoroughly and offer recommendations for improvements. My commitment to you is to ensure that every newsletter sent brings you closer to achieving your goals. But remember this is a long game and we look at the campaign results as a whole.
Is this right for me?
It depends. Are you a business owner or marketing manager wishing you had more time or more hands? If so, this could be right for you. Are you prepared to invest in what it takes to make email newsletters work for you? If so, this could be right for you. Book a discovery call and let's find out if I'm the right sidekick to your superhero.
What email marketing platforms do you work with?
While my preferred platform is MailerLite, we also work with other platforms including Active Campaign, Mailchimp, and Klaviyo. This flexibility allows me to meet the unique needs of my clients.
What if I don't have all the necessary assets to supply right away?
I understand that gathering all necessary assets can sometimes be a process. While I do require client-supplied assets to get started, I can begin by using what you currently have available and then incorporate the rest as you provide them.
Does the service only cater to English-speaking markets?
While my first language is English, I am happy to cater for different languages. The catch is though, you'll need to provide the translated content ready to add to your newsletter template. And our communication will have to be in English as well.
Dorothy's Email Marketing Success Story
Dorothy Waide, a dedicated professional assisting parents with newborns and toddlers, was facing a common business challenge. Between providing her invaluable services and trying to navigate the complex world of email marketing (and social media), she found herself stretched thin.
Recognising the importance of connecting with her community through meaningful content, she reached out to us for help. We jumped in to handle her email newsletters, taking care of everything from strategy to execution.
The impact of our collaboration was immediate and profound. Dorothy felt a significant burden lift from her shoulders. No longer did she have to grapple with the technical aspects of email marketing or worry about carving out time from her busy schedule to manage it.
Dorothy highlights, “InDeed We Can helped me by managing my newsletters, ensuring I showed up for my community with content that resonated with them.”
Having successfully navigated her email marketing challenges with our support, Dorothy now confidently focuses on her core services. And her endorsement rings clear for anyone grappling with similar challenges, “If you’re looking for help with your email marketing, I highly recommend InDeed We Can.”
