Email Marketing Blogs

Table of Contents You Sell a Service. So it’s a great time to talk about how to segment your email list. The heart of email marketing is not only what you send. It’s about getting the right emails to the right people. This is where list segmentation steps in. Let’s explore how to do this …

How to Segment Your Email List Read More »

Table of Contents First impressions matter. How many times have you signed up for a newsletter and received a welcome email from them within the first 30 minutes? Not many. If any. I did an experiment where I visited many local websites searching for a newsletter sign-up form or some kind of freebie. Shockingly the …

Leveraging the Welcome Email Sequence Read More »

Table of Contents Sending newsletters for service-based businesses is more than just a conduit to immediate sales.  At its core, it’s about building and nurturing relationships.  When you forge a connection with your subscribers, you’re laying the groundwork for future sales and referrals.  Before jumping into the strategies and tips, remember this: it’s crucial to …

Sending newsletters without being spammy Read More »

Table of Contents Timing is Everything. The success of email marketing hinges not on what you say, but when you communicate it. Here’s a question for you. How do you turn a stranger into a loyal fan of your brand? The answer: By understanding and using the Email Marketing Customer Lifecycle. This can be your …

Using the Customer Lifecycle in Email Marketing Read More »

Discover proven, time-saving strategies to elevate your B2B email marketing game. Learn how to manage time effectively while increasing revenue and client loyalty. Your pathway to a stress-free, more profitable business starts here.